What is Dylan Valencia Designs?
Dylan Valencia Designs is a small boutique children’s clothing company.
Project Goal
- To ensure the navigation was clear and easy to follow fo the user.
- To produce clear product copy that would lead to higher sales.
Consistent Site Navigation
The site navigation was tweaked so that the words were consistent on the navigation across the site.
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Copyediting Apparel Listings
I established the following style for each listing:
- Short, descriptive product title.
- One sentence general product description.
- The use of dashes for additional descriptive details.
- A separate section for sizing information.
I also checked that the sizes in the pull down menu matched the sizing chart image.
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Outcome
A children’s clothing website that offered a consistent user experience to its customers.